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In a world of ever-evolving technology, staying at the forefront of innovation is not just an option; it’s a necessity. Augmented Reality (AR) is a powerful marketing tool that’s transforming the way brands engage with their audience. it’s a dynamic and interactive gateway to immersive customer experiences, unprecedented brand engagement, and a tangible boost to your bottom line.

How does an AR can work for you?

Experience the Future

Your a retail store owner, and want to enhance your customer shopping experiences, place a QR codes on selected items and allow your customers to visualize your brand in real life with Augmented Reality Experiences, see your customers in awe as your brand and products come to life on their phone. Let customers experience your brand in a way that was previously impossible.

  • Scan QR
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  • Select Launch
  • Allow access
    to camera
  • Scan
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Difference between
AR intro about the industry

Native Mobile Applications

App-based AR relies on dedicated, standalone mobile applications. These apps need to be downloaded and installed on a user’s device from an app store (e.g., Apple App Store or Google Play Store).

Rich AR Experiences

App-based AR often provides more extensive and immersive AR experiences. These apps can access device hardware and sensors (such as the camera and gyroscope) for high-quality AR effects.

Offline Availability

Once the app is installed, it can offer AR experiences even without an internet connection, making it suitable for areas with poor or no network connectivity.

Specialized Content

App-based AR can offer highly specialized content or tools tailored to a specific purpose or target audience.

Higher User Engagement

Users who download an AR app have already shown a specific interest in the content or brand, leading to potentially higher user engagement.

More Development Effort

Developing and maintaining a native AR app can be resource-intensive and requires expertise in mobile app development for different platforms (iOS and Android).

Browser-Based

WebAR is accessed through web browsers, eliminating the need for users to download and install a separate app. It’s typically built using HTML, CSS, and JavaScript.

Instant Access

Users can access WebAR experiences instantly by scanning a QR code or clicking a link, without the need for app downloads.

Cross-Platform

WebAR is cross-platform by nature, working on various devices, including smartphones and tablets, without the need for platform-specific development.

No App Store Approval

Since it doesn’t rely on app stores, WebAR doesn’t need to go through the app review process, offering more flexibility in terms of content distribution and updates.

Simpler User Experience

WebAR is user-friendly as it eliminates the friction of app installation, which can deter some users.

Limited Hardware Access

WebAR typically has limited access to device hardware, which can result in less sophisticated AR experiences compared to app-based AR.

Network Dependency

WebAR often relies on an internet connection, which can be a drawback in areas with poor connectivity. Strategies

Product Visualization

Create AR experiences that allow customers to visualize products in their real-world environment. For example, if you’re selling furniture, develop an AR app that lets customers use their smartphone to place virtual furniture in their living room, enabling them to see how it fits and looks in their space.

Try Before You Buy

Implement AR try-on experiences for products like clothing, accessories, or makeup. Users can see how an item looks on them without physically trying it on, which is particularly useful for apparel retailers. This strategy reduces the risk of making a purchase and can increase conversion rates.

Discounts and Promotions

Use AR as a tool to offer exclusive discounts or promotions. For instance, when customers scan an item’s barcode or image, the AR experience can reveal special offers, coupons, or loyalty rewards.

Sneak Peeks and Previews

Build anticipation for new product launches by offering AR sneak peeks and previews. Users can scan posters, packaging, or promotional materials to access exclusive content, videos, or additional information about upcoming products.

Product Information and Reviews

Enable customers to scan a product’s packaging or barcode to access detailed information, user reviews, and ratings. This helps customers make informed purchase decisions right at the PoP.

Social Sharing

Encourage customers to share their AR experiences on social media. Implement features that let users take AR photos or videos and post them to their social accounts, promoting your products and brand to their followers.

Welcome to the world of Augmented Reality.